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Truth Behind My Smile

Research shows recession isn’t biting implant business

October 15, 2010

Patients are realising the long term cost savings of choosing dental implants over more temporary options, and are keen to invest in their teeth, despite feeling the pinch of the recession. According to research the number of people asking for implants has tripled over the last two years, proving that Brits are taking their smile seriously, and are prepared to invest for long term benefits.

Whilst options such as dentures and bridges may appear cheaper in the short term, there are many advantages to implants and patients are considering their choices carefully before deciding that, despite the credit crunch long term value is the road to take.

Good implants will last for 15 – 20 years and have become increasingly popular with younger people who have lost teeth through accidents or sports injuries and who want to avoid dentures. This is a generation who understand the importance of appearance and self confidence, particularly in today’s highly competitive job market. There are also more reports of people spending redundancy money on their smiles to help them get a better job.

It’s clear also, that the recession has encouraged people to do their research carefully, so that when they do spend money it’s on the best options available. Savvy Brits have found that top clinics in European cities such as Budapest are able to give patients better value than their UK counter parts.

In addition, there are various implant cost options available to patients. Branemark are considered to be the ‘Rolls Royce’ of implants whilst Camlog, the ‘BMW’, are more affordable in places like Hungary, so people who want the best are finding ways of being able to afford that by flying overseas. In Hungary, Branemark and Camlog implants are 50 – 60% cheaper than in the UK. So it’s not so much a question of spending less in the recession, but rather spending more wisely.

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